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Become stronger strategic partners to your clients. Generate more organic growth and new business.

Our live remote and on-demand training transforms your team’s ability to better lead your clients, become indispensable partners, generate organic growth and win more new business.

Inspiring the industry’s best

By applying new skills, methods and tools, your teams will achieve their high-value tasks more effectively and with less stress – ultimately impacting client satisfaction and agency revenue growth.

Who it’s for

Account Teams  |  Organic Growth Training
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More proactively lean in and lead your clients

Learn the skills to become more effective client business partners and drive organic revenue growth.

Lead | Better understand and address each client’s business objectives.
Identify | Pinpoint business-building ideas each client will want to buy.
Present | Persuasively communicate project ideas so clients approve them.
Plan | Write an Organic Growth plan that is assertive, actionable, accountable.
Pitch Teams  |  New Business Training
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New methods to convert more business

Win more RFPs and proactive prospecting opportunities using the resources you already have in place.

Access | Get more senior decision-maker access & intel.
Engage | More effectively tell the agency’s capabilities story.
Inspire | Command the room with riveting final pitch presentations.
Build | Proactively build & convert a pipeline of high-value leads.

How it works

Access our live and on-demand training and resources in three ways

01Live Training Webinars

Join remote training sessions with other agency teams in a webinar-style format. You’ll interact with our strategists, participate in break-out exercises, and receive training materials. Each year, we cover 60+ topics on all aspects of client business leadership, strategy, organic growth and new business.

See Upcoming Live Sessions

02On-Demand Training

Your teams can access over 200 training videos, written guides, and downloadable tools – all organized by subject area. Engage individually or move through lessons in a group format, progressing as a collective agency team.

03Resource Library

Access our strategic insights and best practices in a grab-and-go fashion. Need support with one quick aspect of growing an account, winning a pitch, or converting a prospecting opportunity? Get in and find the support you need. Then get going.

+ Increase your new business pipeline

With MirrenDirect, you’ll get early access to leads for your new business pipeline. No other source uncovers as many new business opportunities, gets them to you faster, and helps you convert.

100+
Our team analyzes hundreds of sources to bring you leads.
⇧ Leads
View undisclosed accounts in review, RFPs, and proactive prospects.
1st Look
Discover opportunities not revealed for days or weeks elsewhere.

Build internal training for your teams

Receive all the resources and tools to help you plan and organize your training. Whether solo, or as a team, it’s simple to join live or on-demand lessons, and immediately start applying new skills.

Designed for different work styles
In-office | Remote | Hybrid

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Be the next success story

You think you have it all figured out. And then, you meet Mirren. One after another, you learn new strategies that immediately impact client growth and new business. It starts by more effectively pinpointing each client’s most pressing business opportunities — then charging higher fees to solve for those needs.

Tom Cramer
Strategy & Client Leadership Director, Publicis Sapient

Record revenue growth 4 years in a row, 20 wins over the last 24 months, 82% win rate, and the most U.S. agency wins last year. Mirren’s incredibly powerful new business methods are strategic, methodical and aggressive. We’re proof they work.

Jason Parks
Chief Growth Officer, Barkley

Join a live training webinar

Over 60 live remote sessions each year. Start a free trial and get your teams signed up.

Identifying New Entry Points (& Budgets) Into Clients

Nov 8, 2024
Pitch Teams

New Business Director Effectiveness In the New Agency Landscape

Nov 12, 2024
Pitch Teams

Getting Started with MirrenDirect: A Brief Orientation

Nov 21, 2024

Start upskilling your teams today

Provide your teams with the new skills to build stronger client relationships, impact their business, and grow the agency. Get instant access with our free trial.

Start Your No-Fee Trial