Bob Wolf Partners / TPG

Think of us as your guide, your Personal Consiglieri, while navigating the convergence of media, technology and the consumer. In a fast-changing world, we can help weed out what doesn’t work and drill down on what does. We are strategic, creative thinkers and business problem solvers available to help you:

• Assess/reaffirm your marcom, agency, messaging and delivery needs, process, tactics and timing
• Analyze your corporate/brand culture and values to serve as the foundation for matching the best resources and personalities with those of our Client
• Develop key criteria by which you can best evaluate current and/or future agency resources
• Consider full-service vs. niche, emerging-entrepreneurial vs. corporate-holding company vs. independent agencies based on the key criteria developed above
• Examine, screen and select from a host of resources/agencies based upon core capabilities, relevant experience, problem solving ability, their work product and more
• Work with you to improve work process/deliverables including training, organization alignment and performance analysis
• Using best practice qualitative, quantitative and benchmarked data…and a chemistry double-check to identify and select the optimal candidate, we structure/negotiate a win-win compensation agreement
• Based upon our extensive experience, we will work with you, your selected agency and your lawyers to add value regarding the designated scope of work, term, performance expectations and other details to optimize your final working agreement