Revealing the New Trends Driving TikTok Culture (TikTok Guest Speaker)
About This Webinar
Revealing the New Trends Driving TikTok Culture
Guest Speaker Melanie Rhoads (TikTok, Agency Partner)
When it comes to understanding new trends on TikTok, there’s a difference between what’s trending now and what’s right around the corner.
With the goal of uncovering new cultural insight to inform better strategy and creative, join Melanie...
Revealing the New Trends Driving TikTok Culture
Guest Speaker Melanie Rhoads (TikTok, Agency Partner)
When it comes to understanding new trends on TikTok, there’s a difference between what’s trending now and what’s right around the corner.
With the goal of uncovering new cultural insight to inform better strategy and creative, join Melanie Rhoads of Tiktok as she reveals what it now takes to truly understand TikTok culture. She will also discuss how to use Tiktok to drive better results for your clients.
Expect a session that will be lively, entertaining, and insightful. Don’t miss this opportunity to hear – right from the source – what’s driving many of our cultural trends!
Training Materials
Following the session, you will be provided with one week of recording access.
Who Should Attend
This session is for those client-facing teams who play a role in making strategic, creative, program, and project recommendations to clients – particularly those based on leveraging culture.
Instructors
Melanie Rhoads
Agency Partner Management Lead, TikTok
Melanie is an Agency Partner Management Lead on the SMB team at TikTok. In her role, Melanie is responsible for overseeing TikTok’s relationships with agencies that support small and medium-sized businesses.
Melanie joins TikTok with over 13 years of experience in tech and paid social advertising. Prior to TikTok, she spent 11 years working at technology and advertising agencies, where she helped brands increase ROI and solve business challenges.
Melanie has a BA in Economics from the University of California, Los Angeles. She lives in Long Beach with her husband and furbaby.
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