Diana is a Senior Consultant and Creative Director at Rojek Consulting. She is value added to clients because of her experience and oversight of talent to produce all aspects of consumer-facing programs from strategy to execution of product, packaging, marketing and digital and social presence; she provides a comprehensive understanding of what resources it will take to drive business results through strong creative. Skilled in forming the right internal/external team to get work done on brand and on message requires Diane’s proven sensibilities on initial resource selection followed by seamless integration and teaming practices.
Diana spent over twenty years building internal creative teams and external agency partnerships as a Creative Director, Creative Strategist, and Creative Vice President for Hallmark Cards. As the go-to creative partner for new business concept development, Diana’s collaborative problem solving and team-building skills were proven across ten industries for the brand and its subsidiaries. Industry experts agreed with the strength of the results, with recognition from groups as diverse as Forrester (Best Flowers Website) to the Annecy International Animated Film Festival (finalist – Best TV Production).
She holds a Bachelor of Design Degree from the University of Florida, with continuing studies in International Business and Executive Leadership through the University of Kansas.
Diana likes to build things. When she was eight years old she built a complex of wooden barns for her toy horses that filled her bedroom floor. Today she builds bookshelves, finished basements and flagstone porches.
She also builds brands, product lines, design strategies and great teams.
